naksha

Services

WhatsApp

Run WhatsApp like a channel — not a personal inbox.

Who this is for

Businesses whose customers live on WhatsApp but whose enquiries sit in one employee's personal chat, invisible to everyone else and impossible to follow up at scale.

In India, WhatsApp is where customers actually are — and for most businesses it's the worst-run channel they have: enquiries trapped in one person's phone, no follow-up, the same questions answered by hand all day. We set it up properly on the official Business API, with a catalog, auto-replies, routing and broadcast, all wired into your CRM so every conversation is visible, owned and followed up. The channel becomes a system instead of a chat.

What it removes

The problems this actually takes off your plate.

  • 01

    Enquiries live in one person's personal WhatsApp and nobody else can see them.

  • 02

    There's no follow-up and no way to broadcast to past customers.

  • 03

    Staff answer the same questions by hand, all day.

  • 04

    Nothing from WhatsApp reaches the CRM, so it's invisible to the business.

What a build includes

Setup

  • Official Business API
  • Verified profile
  • Catalog
  • Message templates

Automation

  • Auto-replies
  • Enquiry routing
  • Follow-up sequences
  • Quick replies

Integration

  • CRM sync
  • Click-to-WhatsApp ads
  • Broadcasts
  • Team inbox

How we build it

  1. 01

    Connect

    We set up the official API so the number is a business channel.

  2. 02

    Template

    We build approved templates and a catalog.

  3. 03

    Automate

    We wire auto-replies, routing and follow-up.

  4. 04

    Integrate

    We sync it to the CRM so nothing hides in a phone.

What changes

  • Every WhatsApp enquiry is visible, owned and followed up.
  • Routine questions answered automatically, people freed for the rest.
  • You can broadcast to customers and run click-to-WhatsApp ads.

FAQ

Questions owners actually ask

Official Business API or the normal app?

The official Business API, for anything real — it's what allows routing, broadcasts, CRM integration and multiple agents without breaking WhatsApp's rules. The normal app on one phone is exactly the bottleneck we're removing. We set up the API properly, which also keeps you compliant.

Can I keep my existing number?

Usually yes, with some care in the migration to the API. We handle that process and tell you up front about any limitation so there's no nasty surprise mid-switch.

What does it cost to run?

Beyond our build, WhatsApp itself charges per conversation through the API, and a provider (BSP) sits in between. We're transparent about those running costs so you can budget them — they're not hidden in our fee.

Will this let me spam people?

No, and you wouldn't want it to — the API has real rules about templates and opt-in, and breaking them gets numbers banned. We set it up to broadcast to people who expect to hear from you, which is also what actually works.

Tell us what's broken. We'll tell you where to start.

Industries we build this for